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Cookie Policy

Effective Date: July 24, 2025

Standard Metrics believes in transparency about collection and use of your Information. This policy provides information about how and when Standard Metrics uses cookies and similar technologies like single-pixel gifs and web beacons on the domains operated by Standard Metrics and its corporate affiliates (collectively, the “Sites”) and our Services. Capitalized terms used in this policy but not defined have the meaning set forth in our Privacy Policy, which also includes additional details about the collection and use of your Information at Standard Metrics.
We may change this policy from time to time. If we make any material changes to the way we handle your Information in relation to cookies and similar technologies, we will let you know by posting an updated version of this policy on this website.

How To Control and Delete Cookies

1. Cookie Manager
You can change the settings for the cookies and other tracking technologies we use on the Sites and which we use in our Services at any time in our Cookie Manager, which you can find in the lower-left corner of any page on standardmetrics.io.
2. Using Your Browser
In addition to the Cookie Manager, many of the cookies used on the Sites and our can be enabled or disabled through your browser. To disable cookies through your browser, follow the instructions usually located within the “Help,” “Tools” or “Edit” menus in your browser. Please note that disabling a cookie or category of cookies does not delete the cookie from your browser unless manually completed through your browser function.
You may install a Google Analytics opt-out browser add-on by going here:https://tools.google.com/dlpage/gaoptout?hl=en-GB.
3. Cookies Set in the Past
Collection of your data from our analytics cookies can be deleted. If cookies are deleted, the information collected prior to the preference change may still be used. However, we will stop using the disabled cookie to collect any further information from your user experience. For our marketing cookie, when a user opts out of tracking, a new cookie is placed to prevent users from being tracked.

What are cookies and similar technologies?

Cookies are small text files sent by us to your computer or mobile device, which enable Standard Metrics features and functionality. They are unique to your account or your browser. Session-based cookies last only while your browser is open and are automatically deleted when you close your browser. Persistent cookies last until you or your browser delete them or until they expire. Single-pixel gifs or “pixels” are small portions of code that we use as part of our Services. Web beacons are invisible picture files that we use as part of our Services.

Does Standard Metrics use cookies and similar technologies?

Yes. Standard Metrics uses cookies and similar technologies like single-pixel gifs and web beacons. Standard Metrics uses both session-based and persistent cookies. Standard Metrics sets and accesses cookies on the Sites. In addition, Standard Metrics uses third party cookies, like Google Analytics.

How is Standard Metrics using cookies and similar technologies?

Some cookies are associated with your account and Information to remember that you are logged in and which workspaces you are logged into. Other cookies are not tied to your account but are unique and allow us to carry out analytics and customization, among other similar things.
Cookies can be used to recognize you when you visit a Site or use our Services, remember your preferences, and give you a personalized experience that is consistent with your settings. Cookies also make your interactions faster and more secure. See Appendix A (Cookie Tables) to learn more.

Categories of use

  • Necessary: These cookies are necessary to enable the basic features of our site, and are essential in order to enable you to navigate and use our Services. Without these cookies, the Services you have asked for, such as providing secure log-in or adjusting your consent preferences, cannot be provided. These cookies do not store any personally identifiable data.Functional: These cookies help deliver product support (e.g., reviewing actions taken with our product), and perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features. Similarly, Standard Metrics’ partners may use cookies to provide us with information about your interactions with their services, but use of those third-party cookies would be subject to the service provider’s policies.
  • Performance, Analytics, and Research: These cookies help Standard Metrics learn how well the Sites and Services perform. Standard Metrics also uses cookies to understand, improve, and research products, features, and services, including to create logs and record when you access our Sites and Services from different devices, such as your work computer or your mobile device. We use pixels to learn whether you have clicked on certain email content. This helps us measure and improve our Services and personalize your experience. We use web beacons to see how you interact with our Services and to understand how often you view certain content so that we can make our website more effective and easier to use. Our Services may also carry web beacons placed by third party advertisers.

What third-party cookies does Standard Metrics use?

You can find a list of the third-party cookies that Standard Metrics uses on our sites along with other relevant information in Appendix A. Standard Metrics does its best to keep this table updated, but please note that the number and names of cookies, pixels, and other technologies may change from time to time.

How are cookies used for advertising purposes?

Cookies and other ad technology such as beacons, pixels, and tags help Standard Metrics market more effectively to users that may be interested in the Services. They also help with aggregated auditing, research, and reporting.

What can you do if you don’t want cookies to be set or want them to be removed?

You have the option to disable and delete cookies that may not be necessary for the basic functionality of our website. Please note, blocking categories may impact your experience on our website. You may access the Cookie Manager at any time in the footer of our website.

Does Standard Metrics respond to Do Not Track Signals?

The Sites and Services do not collect Information about your online activities over time and across third-party websites or online services. Therefore, “do not track” signals transmitted from web browsers do not apply to the Sites or Services, and Standard Metrics does not alter any data collection and use practices upon receipt of such a signal.

Emails

In addition to the cookies we use on the Sites and our Services, we also use tracking technologies in some emails and push notifications which enable us to understand whether you have opened the email and how you have interacted with it. If you have enabled images, cookies will be set on your device and will also be set if you click on any link within the email.

How to contact us

Any questions or concerns regarding this policy or our use or disclosure of Information about you should be directed to the Quaestor Technologies, Inc. at: 680 Davis St, San Francisco, CA, 94111, by email at security@standardmetrics.io.

Appendix A: Cookie Tables

Necessary

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

Cookie
Duration
Description
__cf_bm
1 hour
Cloudflare sets this cookie to support Cloudflare Bot Management.
csrftoken
1 year
This cookie is associated with Django web development platform for python. Used to help protect the website against Cross-Site Request Forgery attacks.
wpEmojiSettingsSupports
Session
WordPress sets this cookie when a user interacts with emojis on a WordPress site. It helps determine if the user’s browser can display emojis properly.
cookieyes-consent
1 year
CookieYes sets this cookie to remember users’ consent preferences so that their preferences are respected on subsequent visits to this site. It does not collect or store any personal information about the site visitors.
_cfuvid
Session
Cloudflare sets this cookie to track users across sessions to optimize user experience by maintaining session consistency and providing personalized services.
_GRECAPTCHA
6 months
Google Recaptcha service sets this cookie to identify bots to protect the website against malicious spam attacks.
rc::a
Never Expires
This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
rc::f
Never Expires
This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
rc::b
Session
This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
rc::c
Session
This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
dd_cookie_test_*
1 minute
Datadog Real User Monitoring (RUM) Browser SDK sets this cookie as a temporary cookie used to test for cookie support.
_dd_s
1 year
Default sets this Datadog RUM cookie group on pages that include the Default pixel, sessions script, or embedded forms and schedulers for app performance monitoring. Related *dd* cookies may also appear on customer pages where the SDK loads because the SDK includes Datadog’s browser logging library.
cookietest
Session
The cookietest cookie is typically used to determine whether the user’s browser accepts cookies, essential for website functionality and user experience.
cf_clearance
1 year
This cookie is set by Cloudflare and is required for JavaScript detections. It stores the result of Cloudflare’s bot verification challenge, confirming that the browser has passed security checks.
mintlify-auth-key
Session
Mintlify sets this cookie on docs.standardmetrics.io to encrypt sensitive values, like API Playground credentials, before saving them in the browser’s local storage, so those values are not stored in plaintext. It is a session cookie with no expiry, SameSite=Strict, marked Secure over HTTPS, and is cleared on logout. It contains no personal data itself and is not used for analytics or tracking.
__cf_bm
30 minutes
This cookie is set by HubSpot’s CDN provider and is a necessary cookie for bot protection.

Functional

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

Cookie
Duration
Description
__Secure-YEC
Past
YouTube sets this cookie to store the user’s video player preferences using embedded YouTube video.
intercom-id-*
8 months 26 days 1 hour
Intercom sets this cookie that allows visitors to see any conversations they’ve had on Intercom websites.
intercom-session-*
7 days 1 minute
Intercom sets this cookie that allows visitors to see any conversations they’ve had on Intercom websites.
intercom-device-id-*
8 months 26 days 1 hour
Intercom sets this cookie that allows visitors to see any conversations they’ve had on Intercom websites.
VISITOR_PRIVACY_METADATA
6 months
YouTube sets this cookie to store the user’s cookie consent state for the current domain.
lidc
1 day
LinkedIn sets the lidc cookie to facilitate data center selection.
VISITOR_INFO1_LIVE
6 months
A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
ytidb::LAST_RESULT_ENTRY_KEY
Never Expires
This cookie is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
To view an overview of the privacy of your Google Analytics cookies please go here: https://support.google.com/analytics/answer/6004245.

Cookie
Duration
Description
_ga
1 year 1 month 4 days
Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
*_ga_*
1 year 1 month 4 days
Google Analytics sets this cookie to store and count page views.
_fs_uid
Never expires
Fullstory sets this cookie to link multiple sessions and page views for experience analytics.
__hstc
6 months
HubSpot set this main cookie for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
hubspotutk
6 months
HubSpot sets this cookie to keep track of the visitors to the website. This cookie is passed to HubSpot on form submission and used when deduplicating contacts.
__hssrc
Session
HubSpot cookie sets this cookie to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session.
__hssc
1 hour
HubSpot sets this cookie to keep track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (which increments with each pageview in a session), and session start timestamp.
YSC
Session
YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.
fs_lua
1 hour
Fullstory sets this cookie to capture the timestamp of the last user action to manage session lifecycle.
__d_d_r_*
6 months
Default sets this cookie via its pixel to store the landing URL for attribution.
_d_d_r_
6 months
Default sets this cookie via its pixel to store the landing URL for attribution.
_d_d_r_l_
180 days
Default sets this cookie via its pixel to store the landing referrer for attribution.
fs_uid
1 year
Fullstory sets this cookie to link multiple sessions and page views for experience analytics.
_cfuvid
Session
Cloudflare sets this cookie when a site uses this option in a Rate Limiting Rule. It is only used to allow the Cloudflare WAF to distinguish individual users who share the same IP address.
d_d_r
180 days
Default sets this cookie via its pixel to store the landing URL for attribution.
last_activity
30 minutes
Default sets this secure, SameSite=Lax cookie to store the last activity timestamp used for a 30-minute session timeout.
<team_id>_anonymous_id
1 year
Default sets this secure, SameSite=Lax cookie via its sessions script and embedded forms or schedulers to assign an anonymous visitor ID for session tracking.

Advertisement

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

Cookie
Duration
Description
bcookie
1 year
LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser IDs.
_gcl_au
3 months
Google Tag Manager sets this cookie to track advertisement efficiency of websites using their services.
test_cookie
15 minutes
doubleclick.net sets this cookie to determine if the user’s browser supports cookies.
__Secure-YNID
6 months
Google sets this cookie to protect user security and prevent fraud, especially during the login process.
__Secure-ROLLOUT_TOKEN
6 months
YouTube sets this cookie to manage feature rollout and experimentation. It helps Google control which new features or interface changes are shown to users as part of testing and staged rollouts, ensuring consistent experience for a given user during an experiment.
guest_id_marketing
1 year 1 month 4 days
X sets this cookie to identify and track the website visitor.
guest_id_ads
1 year 1 month 4 days
X sets this cookie to identify and track the website visitor.
personalization_id
1 year 1 month 4 days
X sets this cookie to integrate and share features for social media and also store information about how the user uses the website, for tracking and targeting.
guest_id
1 year 1 month 4 days
X sets this cookie to identify and track the website visitor. It registers if a user is signed in to the X platform and collects information about ad preferences.
muc_ads
1 year 1 month 4 days
X sets this cookie to collect user behaviour and interaction data to optimize the website.
_twpid
1 year 24 days
X sets this cookie to support advertising.
_rdt_uuid
3 months
Reddit sets this cookie via the Reddit Pixel to store event match information, attribute website actions to ad campaigns, and optimize ad delivery.
_rdt_em
3 months
Reddit sets this cookie to help identify a browser, attribute conversions, and measure the effectiveness of Reddit advertising.
_rdt_cid
3 months
Reddit sets this cookie to track click information.
li_gc
6 months
Linkedin set this cookie for storing visitor’s consent regarding using cookies for non-essential purposes.

Third Party Website Cookies

When using our website, you may be directed to other websites for surveys, to make payment, for job applications, and to view content hosted on those sites such as an embedded video or news article. These websites may use their own cookies. We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our website.