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Cookie Policy

Effective Date: August 18, 2023

Standard Metrics believes in transparency about collection and use of your Information. This policy provides information about how and when Standard Metrics uses cookies and similar technologies like single-pixel gifs and web beacons on the domains operated by Standard Metrics and its corporate affiliates (collectively, the “Sites”) and our Services. Capitalized terms used in this policy but not defined have the meaning set forth in our Privacy Policy, which also includes additional details about the collection and use of your Information at Standard Metrics.

We may change this policy from time to time. If we make any material changes to the way we handle your Information in relation to cookies and similar technologies, we will let you know by posting an updated version of this policy on this website.

How To Control and Delete Cookies

1. Cookie Manager

You can change the settings for the cookies and other tracking technologies we use on the Sites and which we use in our Services at any time in our Cookie Manager, which you can find in the lower-left corner of any page on

2. Using Your Browser

In addition to the Cookie Manager, many of the cookies used on the Sites and our can be enabled or disabled through your browser. To disable cookies through your browser, follow the instructions usually located within the “Help,” “Tools” or “Edit” menus in your browser. Please note that disabling a cookie or category of cookies does not delete the cookie from your browser unless manually completed through your browser function.

You may install a Google Analytics opt-out browser add-on by going here:

3. Cookies Set in the Past

Collection of your data from our analytics cookies can be deleted. If cookies are deleted, the information collected prior to the preference change may still be used.  However, we will stop using the disabled cookie to collect any further information from your user experience. For our marketing cookie, when a user opts out of tracking, a new cookie is placed to prevent users from being tracked.


What are cookies and similar technologies?

Cookies are small text files sent by us to your computer or mobile device, which enable Standard Metrics features and functionality. They are unique to your account or your browser. Session-based cookies last only while your browser is open and are automatically deleted when you close your browser. Persistent cookies last until you or your browser delete them or until they expire. Single-pixel gifs or “pixels” are small portions of code that we use as part of our Services. Web beacons are invisible picture files that we use as part of our Services.


Does Standard Metrics use cookies and similar technologies?

Yes. Standard Metrics uses cookies and similar technologies like single-pixel gifs and web beacons. Standard Metrics uses both session-based and persistent cookies. Standard Metrics sets and accesses cookies on the Sites. In addition, Standard Metrics uses third party cookies, like Google Analytics.


How is Standard Metrics using cookies and similar technologies?

Some cookies are associated with your account and Information to remember that you are logged in and which workspaces you are logged into. Other cookies are not tied to your account but are unique and allow us to carry out analytics and customization, among other similar things.

Cookies can be used to recognize you when you visit a Site or use our Services, remember your preferences, and give you a personalized experience that is consistent with your settings. Cookies also make your interactions faster and more secure.  See Appendix A (Cookie Tables) to learn more.


Categories of use

  • Necessary: These cookies are necessary to enable the basic features of our site, and are essential in order to enable you to navigate and use our Services. Without these cookies, the Services you have asked for, such as providing secure log-in or adjusting your consent preferences, cannot be provided. These cookies do not store any personally identifiable data.Functional: These cookies help deliver product support (e.g., reviewing actions taken with our product), and perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features. Similarly, Standard Metrics’ partners may use cookies to provide us with information about your interactions with their services, but use of those third-party cookies would be subject to the service provider’s policies.
  • Performance, Analytics, and Research: These cookies help Standard Metrics learn how well the Sites and Services perform. Standard Metrics also uses cookies to understand, improve, and research products, features, and services, including to create logs and record when you access our Sites and Services from different devices, such as your work computer or your mobile device. We use pixels to learn whether you have clicked on certain email content. This helps us measure and improve our Services and personalize your experience. We use web beacons to see how you interact with our Services and to understand how often you view certain content so that we can make our website more effective and easier to use. Our Services may also carry web beacons placed by third party advertisers.


What third-party cookies does Standard Metrics use?

You can find a list of the third-party cookies that Standard Metrics uses on our sites along with other relevant information in Appendix A. Standard Metrics does its best to keep this table updated, but please note that the number and names of cookies, pixels, and other technologies may change from time to time.


How are cookies used for advertising purposes?

Cookies and other ad technology such as beacons, pixels, and tags help Standard Metrics market more effectively to users that may be interested in the Services. They also help with aggregated auditing, research, and reporting.


What can you do if you don’t want cookies to be set or want them to be removed?

You have the option to disable and delete cookies that may not be necessary for the basic functionality of our website. Please note, blocking categories may impact your experience on our website. You may access the Cookie Manager at any time in the footer of our website.


Does Standard Metrics respond to Do Not Track Signals?

The Sites and Services do not collect Information about your online activities over time and across third-party websites or online services. Therefore, “do not track” signals transmitted from web browsers do not apply to the Sites or Services, and Standard Metrics does not alter any data collection and use practices upon receipt of such a signal.



In addition to the cookies we use on the Sites and our Services, we also use tracking technologies in some emails and push notifications which enable us to understand whether you have opened the email and how you have interacted with it. If you have enabled images, cookies will be set on your device and will also be set if you click on any link within the email.


How to contact us

Any questions or concerns regarding this policy or our use or disclosure of Information about you should be directed to the Quaestor Technologies, Inc. at: 325 Pacific Avenue, San Francisco, CA 94111, by phone at 415 754 3369 or by e mail at


Appendix A: Cookie Tables

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, which are the setting your privacy preferences, logging in or filling in forms.    You can set your browser to block or alert you about these cookies, but that will cause some parts of the site to not work. These cookies do not store any personally identifiable information.

Cookie Subgroup Cookies Cookies used Duration wordpress_logged_in_*, wp-settings-7, wp-settings-time-7, wpe-auth First party Session of use of the Sites/ our Services csrftoken, sessionid First party Session of use of the Sites/ our Services

Functional Cookies

We use customer support tools (Intercom) and service providers (Cloudflare) that deploy cookies when users interact with the application. This cookie collects your name, which pages you visit on our website, how you arrived at our website, and your actions taken on Standard Metrics. Collected Information is used to evaluate the effectiveness of our products or to provide better products. From time to time, cookies set by third parties find their way into this “Functional Cookies” category, but Standard Metrics does not have control over those cookies and does not share your Information with those third parties.

Cookie Subgroup Cookies Cookies used Duration intercom-* Third party Persistent __cfduid Third party Persistent

Analytics Cookies

These cookies (Standard Metrics uses Google Analytics, Heap, and Fullstory) allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. If you do not allow these cookies we will not know when you have visited our site and will not be able to monitor its performance.

To view an overview of the privacy of your Google Analytics cookies please go here:

Cookie Subgroup Cookies Cookies used Duration __ga, __ga_* Third party Persistent _hp2_id Third party Persistent fs_uid Third party Persistent

Third Party Website Cookies

When using our website, you may be directed to other websites for surveys, to make payment, for job applications, and to view content hosted on those sites such as an embedded video or news article. These websites may use their own cookies. We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our website.